Hopefully you migrated to GA4 months ago and everything went smoothly, but if you had, you wouldn’t be reading this article, would you? Today we’re sharing some tips on how GA4 migration has gotten easier and some reasons you should pull the trigger on the migration now, instead of waiting until the last minute. There […]
In a perfect world, you’ll have unlimited budget and can experiment endlessly with how to grow your website traffic. However, most of us must make choices about where to start with digital marketing and that can include choosing between Organic traffic (SEO) and paid traffic (ex: Google Ads). How will you know which one is […]
If you’ve been in marketing for a few years, you’ve probably had a project where you thought, ‘I wish I could just skip this one’…either because the content became repetitive or because the articles are so difficult to write that the project starts to become the one you dread each week. Once upon a time, […]