Online Marketing: SEM or SEO?

Anyone who works for an online marketing company has been asked this question. Should I put my budget toward PPC or organic rankings? Should I optimize my site for good SEO or focus on AdWords? Most online marketing agencies have evolved past the point of making a black and white argument for one or the […]

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sample sem ad

We’ve been in the Colorado Search Engine Marketing (SEM) game for a long time, and despite Google’s efforts to change the perception, there still seems to be a commonly accepted stance in the business community that many forms of SEM are only good for eCommerce companies. While it is certainly true that it is easier to […]

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helvetica fonts

If you were born before the internet was available in every home, you surely remember terrible websites, clunky browsers and the slow computers we were using at the time. Part of starting or owning a site today, is staying away from the mistakes of yesterday, and for those who aren’t paying attention to SEO all […]

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