For anyone offering local search marketing services there should be a bright line between real local search engine reviews and fake ones…but whenever there is money on the line, someone is going to take a shortcut. Bending the rules online isn’t new, but what’s interesting in this case is: who condoned the cheating is and […]
Anyone who works for an online marketing company has been asked this question. Should I put my budget toward PPC or organic rankings? Should I optimize my site for good SEO or focus on AdWords? Most online marketing agencies have evolved past the point of making a black and white argument for one or the […]
We’ve been in the Colorado Search Engine Marketing (SEM) game for a long time, and despite Google’s efforts to change the perception, there still seems to be a commonly accepted stance in the business community that many forms of SEM are only good for eCommerce companies. While it is certainly true that it is easier to […]
