The digital marketing community talks about Google algorithm updates as if everyone understands the importance and as if it they affect everyone. But let’s step back for a moment and put ourselves in the shoes of our clients. Do they care about Penguin 4.0? Only if it affects their bottom line. Here are a few […]
There used to be a time when just the act of creating a well optimized presence on the web was enough to get you ranked on Google (or more likely Yahoo back then). But times have changed and if your website isn’t constantly creating relevant content you’re going to fall behind, right? That’s partially correct, […]
This week Boulder Designers extended an invitation to hear more about, ‘SEO You Can Handle Internally’. It was a pleasure to meet with and speak to the group. We discussed tactics and best practices for implementing and enhancing SEO on both agency websites and client projects. We also explored some tactics members of the group may be doing already that can be […]
